Designer and blogger Celine Khairallah has a passion for Beirut. The Lebanese capital was a source of inspiration when Celine created her first fashion line of: t-shirts, bags and scarves. Entitled "Scene س", (a reference to the pronounciation of the Arabic letter س) this line was launched in December 2011. Céline then began marketing her creations in various outlets. In Ashrafieh, her creations are available at  Tibisous (near Sassine place). 

Celine develops all her t-shirts and accessories' patterns, as well as the design which she wants to use. And then, she achieves the creation with the help of dressmakers.

Celine studied Advertising Art Direction, however, she works primarily on designs for books. But she said that she felt the need to work not only on paper nor on digital media but also on the fabric itself.Her passion for Beirut led her to launched this fashion brand inspired by the city itself.In the future, she would like to propose an affordable Lebanese brand in this sector. "We have Mango, Zara, Gap, why would it be impossible for Lebanon to have an equivalent?" she asks.